I’ve spent more than 20 years working in agencies, collaborating with talented teams to solve complex problems through thoughtful, well-crafted design. My background spans branding, creative direction, and digital design, and over time my curiosity has naturally shifted toward digital product design and the growing role of AI. I’m especially interested in how emerging technology can be shaped with care so that products feel intuitive, useful, and genuinely human.

I’m energized by meaningful challenges and the opportunity to build things that have a positive impact. I’m drawn to people who take smart risks, ask hard questions, and keep moving forward. “Good” is a starting point, not the finish line. I’m always working toward something better.